• • Early Stages
  • Finance & Cash Flow
  • Legal & Compliance
  • HR & Employee Management
  • Marketing & Sales
  • Business Planning
• • Management & Leadership
  • Finance & Cash Flow
  • Legal & Compliance
  • HR & Employee Management
  • Operations & Supply Chain
  • Marketing & Sales
  • Business Sustainability & the Environment
• • Growth
  • Marketing & Sales
  • Finance & Cash Flow
  • Operations & Supply Chain
  • Export
  • Innovation
• • Business Planning
    • Executive Summary
    • Business Profile
    • Market Analysis
    • Product or Service Description
    • Strategy & Implementation
    • Operating Plan
    • Management Team
    • Financial Planning
    • Action Plan
  • E-business
    • Understanding E-business
    • Planning your E-business
    • Building an Effective Website
    • Marketing your E-business
    • Operating your E-business
  • Micro-business
    • Introduction to Micro-business
    • Micro-business Planning
    • Operating a Micro-business
    • Further Information on Micro-business
  • Export
    • Overview: Why Export?
    • Export Checklist & SWOT: Are you ready?
    • Market Entry: Which Market & How?
    • Managing Finance & Risk Protection
    • Resources: Where to go for Assistance?
  • Innovation
    • Introduction to Innovation
    • The Innovation Process
    • Managing the Team
    • Managing Innovation
    • Financing Innovation
  • Finance
    • Raising Finance
    • Key Accounting Information
    • Cash Flow
    • Budgeting
    • Taxation
    • Performance Indicators
  • Legal
    • Starting a Business
    • Business Registration, Licences & Permits
    • Insurance
    • Managing Intellectual Property
    • Contracts
    • Debt Recovery
• • Marketing
    • What is Marketing?
    • Understanding your Market
    • Marketing Planning
    • Advertising & Promotions
    • Review & Improve
  • Selling Techniques
    • Introduction to Selling
    • Selling Skills
    • Sales Planning & Management
    • Business to Business Selling
    • Selling to the Government
    • Selling on the Telephone
  • International Marketing
    • Introduction to International Marketing
    • International Marketing Challenges
    • International Market Opportunities
    • International Marketing Strategies
  • Tendering
    • Introduction to Tendering
    • Seeking Tender Opportunities
    • How to Tender
    • Tendering Outcome
  • Tourism Business
    • Understanding Your Customer
    • Distributing Your Tourism Product
    • Pricing Your Tourism Product
    • Creating Brochures
    • Understanding Advertising
    • Packaging Products
    • Working with the Media
  • E-marketing
    • Introduction to E-marketing
    • Online Market Opportunities
    • Website Design
    • Online Promotions
    • Search Engine Marketing
    • Social Media Marketing
• • Leadership
    • Understanding Leadership
    • Leadership & Business
    • Motivating Employees
    • Power & Politics
    • Decision-making & Managing Conflict
  • Strategic Management
    • Strategic Management Overview
    • The Competitive Environment
    • Strategy Formulation
    • Strategy Implementation
  • Employment
    • Managing People
    • Employing People
    • Retaining People
    • Resolving Disputes
    • Legal Requirements
  • Managing Through a Downturn
    • What is an Economic Downturn?
    • Guiding your Business through the Downturn
    • Employment
    • Financial Management
  • Supply Chain Management
    • Introduction to Supply Chain Management
    • Supply Chain Activities
    • Supply Chain System Inefficiencies
    • Supply Chain Forecasting
    • Supply Chain Management Strategies
  • Operations Management
    • Introduction to Operations Management
    • Project Management
    • Process Strategy
    • Managing Quality & Inventory
    • Capacity
    • Process Constraints
  • Managing for Sustainability
    • Sustainable Business Management
    • Corporate Social Responsibility
    • Business Ethics
    • Environmental Sustainability
    • Environmentally Sustainable Strategies
  • Business Continuity and Disaster Recovery
    • Business Continuity Management
    • Risk Management
    • Crisis Management
    • Disaster Recovery
    • Business Continuity Planning

What is an Economic Downturn? This chapter provides you with an overview of what an economic downturn is, how it is caused, and the effects it may have on your business.

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